Lights. Camera. And, ahh, is this thing on?
Hosting a runway event online is hardly the spectacle of a real life event, but when life gives you lemons, well, you know how it goes.
At a traditional fashion show, the hustle and bustle of the crowd before and after the show are as important as the runway event itself. For many, a place to be seen is as important as the goods on show.
Maintaining this atmosphere, showcasing the city’s fashion and ensuring it was done in a COVID-safe manner were all considerations when planning Brisbane Fashion Month’s line-up of events.
“Earlier this year, the main consideration was how we go ahead with Brisbane Fashion Month in some shape or form – whether that was 100% online, partly online and partly in person, or business as usual,” she says.